Tablets begin to change course of computing
The immense popularity tablets have earned in just the one year since Apple debuted its iPad last April is no secret. However, not until recently has the device started to shift the computing landscape.
As the market grew, mobility experts predicted that one day tablets would rule computing behavior, but, for the most part, traditional desktops and laptops would continue to hold their own. That may not be the case, according to recently published reports.
Research firm Nielsen is the latest to highlight the influence tablets have had on the computing market. According to the newest survey from the company, tablet owners are more apt to abandon traditional forms of computing in favor of their device, whether it be the iPad or the multitude of competitors that have flooded the market.
In fact, 35 percent of respondents said they are using a desktop less or never thanks to their tablet and 32 percent answered similarly when asked about laptops. Top reasons for the switch were portability, at 31 percent, user friendly interfaces, at 21 percent, and quick boot times, at 15 percent.
Nielsen's report didn't differentiate between consumer and enterprise laptop use, but it's evident that the device is taking hold among companies' mobile strategies. For example, Deloitte Consulting has predicted that a quarter of tablets purchased in the past year are meant specifically for enterprise mobility. And a recent Computerworld report highlighted one healthcare organization in St. Louis that currently supports 1,000 iPads.
This trend has caused nearly all companies to take a hard look at the benefits of deploying the device. When doing so, organizations are also encouraged to deploy wireless expense management solutions to keep track of complex billing for multiple devices and mobile inventory software to ensure all are accounted for.
Not surprisingly, Nielsen found that Apple still rules the tablet market, with share upwards of 85 percent. However, the company also acknowledged that the figure will drop to closer to 50 percent during the next several years due to increased competition. Tablets run on Google's Android mobile operating system will account for 39 percent of the market in 2015.
The findings of Nielsen's report are in line with previous studies released by fellow research firms Gartner and IDC. Using separate methodology, Gartner and IDC revealed that PC sales fell by 1.1 percent and 3.2 percent, respectively. The rise of tablets was cited by both firms as aiding this trend.